This calculator measures the economics of selling multiple units as one discounted bundle and shows how the bundle changes order value compared with a one-unit order.
How it works
The calculator multiplies regular unit price by bundle quantity, applies the bundle discount, subtracts product costs, shipping, packaging, fixed fees and percentage fees, then calculates profit and margin.
The formula
AOV uplift here uses a one-unit order at the regular unit price as the comparison baseline. It is not a replacement for your store's historical analytics-based AOV.
Worked example
With unit price 80, unit cost 30, three units, 15% discount, shipping 20, packaging 4, platform fee 2%, payment fee 2.5% and fixed fee 1, the bundle sells for 204 and earns about 79.82 profit.
This is a planning model. Taxes, returns, coupons, fulfillment tiers, mixed-SKU bundles and changes in customer behavior can alter actual profitability.
Frequently asked questions
What does AOV increase mean in this calculator?
It compares the discounted bundle selling price with the regular price of one unit, showing how much more revenue the bundle generates per order under that benchmark.
What is the maximum discount before break-even?
It is the discount rate that would reduce the bundle selling price to the calculated break-even price under the entered costs and fees.